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Seattle City Light Wins for Communication Excellence Seattle City Light won four Hermes Creative Awards from the Association of Marketing and Communication Professionals for its work on the municipal utility’s 2007 Annual Report, Green Up renewable energy program and Skagit Tours as well as its participation in the Skagit River Cleanup. Hermes Creative Awards recognize outstanding work in the communications and marketing industry. As part of its mission, the Association of Marketing and Communications Professionals fosters and supports the efforts of creative professionals who contribute their unique talents to public service and charitable organizations. "We have many tremendously talented people at Seattle City Light who strive to provide the best customer service of any utility in the country," Superintendent Jorge Carrasco said. "Communications is a vital part of that work and it is an honor to see our people recognized for the outstanding job they do." Out of more than 3,700 entries, City Light won two platinum awards, two gold awards and two honorable mentions in the 2009 competition. "Annual Report 2007," a project led by Sr. Public Relations Specialist Mike Eagan, won a platinum award in the publications/annual report category. The report highlighted City Light’s work in 2007 with a focus on "A Climate of Change." "Green Up Explainer," produced by City Light New Media Producer Peter Clarke, won a platinum award in the video/educational category. The video outlines how customers can purchase green energy credits for all or a portion of their electricity use through City Light’s Green Up program. Watch the video at http://www.seattlechannel.org/videos/video.asp?ID=8050809/ "Green Up - Blowing in the Wind," a television commercial designed by Sr. Strategic Advisor Janice Boman, won a gold award in the ads/advertising campaign category. The spot, which was produced by and aired on KOMO TV, describes how wind energy is available to City Light customers through Green Up. Watch it at http://www.seattlechannel.org/videos/video.asp?ID=8050811/ A publicity campaign for Skagit Tours led by Boman won a gold award in the publicity campaign category. City Light provides tours of its Skagit River Hydroelectric Project each summer. Green Up promotions designed by Boman won a gold award in the ads/point of purchase category. And Seattle City Light’s participation in the volunteer Skagit River Cleanup won honorable mention in the special event category. Sr. Strategic Advisor Scott Thomsen led promotions and recruiting for the project. Over the past three years, dozens of City Light volunteers have helped remove more than 9,500 pounds of trash from the Skagit River. |
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