Internal and external communication professionals in the utility industry face a variety of challenges in supporting their organizations’ strategic plans, particularly as the utility workforce undergoes significant transformation, communication channels multiply, and utilities face increasing competition. This semiannual forum provides a unique, collaborative space for leaders in corporate communications to discuss these challenges and communications best practices. Recent topics of discussion include executive communications strategy, communicating with employees in the field, stakeholder engagement, crisis communication and communicating strategic plans.
Energy company corporate communications senior leadership, including directors and managers.
Conference Registration: $449 USD
Registration price increases $100 after January 22, 2020. Registration allows you access to all Corporate Communications agenda items. Registration includes lunch and networking dinner on Thursday, breakfast and lunch on Friday, and all meeting materials.
5:00 PM - 6:30 PM
Networking Happy Hour
Join us for a no-host happy hour to catch up with your colleagues from across the West and meet new attendees.
8:30 AM - 9:00 AM
Registration + Networking
9:00 AM - 10:30 AM
Welcome to Salt River Project + Introductions
Speaker(s): Alaina Chabrier, Associate General Manager & Chief Communications Executive, Salt River Project
Salt River Project will welcome us to their utility and kick-off the forum. Afterwards, attendees will introduce themselves. Attendees are encouraged to share their name, company overview, general role within the organization and a recent win or current challenge.
10:30 AM - 10:45 AM
10:45 AM - 12:00 PM
Communications in the Community + Social Responsibility Space
Speaker(s): Scott Leedom, Director of Public Affairs, Southwest Gas Corporation
This session will discuss the areas that utilities invest their time and money into, in the corporate social responsibility arena. It will include case studies on shared stories and strategic communications with customers and communities.
12:00 PM - 1:00 PM
Hosted Networking Lunch
Catered lunch will be provided onsite.
1:00 PM - 2:30 PM
Crowdsourced by you! In real time, identify the topics that interest you most. The meeting will then split into roundtables based on the topics that are most popular in the group.
2:30 PM - 2:45 PM
2:45 PM - 4:00 PM
Managing Transition to Renewable Energy
Speaker(s): Clark Miller, Associate Director, Consortium for Science, Policy & Outcomes, Arizona State University, School for the Future of Innovation in Society, School for the Future of Innovation in Society, Chico Hunter, Research and Development Manager, Salt River Project
What are the challenges in communicating the new standards and goals around renewable energy? How do you navigate cost impacts and craft the right message? This session will explore those questions and more with perspectives both inside and outside of the utility industry.
4:00 PM - 5:30 PM
5:30 PM - 8:00 PM
Hosted Networking Dinner
Join us for a hosted offsite networking dinner.
7:30 AM - 8:15 AM
Catered breakfast will be provided onsite.
8:15 AM - 9:30 AM
Developing a Voice and Navigating Executive Communications
Speaker(s): Heather Allmain, Senior Communications Manager, Clark Public Utilities
From videos to blogs, how can executives communicate effectively? Plus learn ideas and tips to help quiet or resistant leaders communicate with employees and stakeholders.
The session will include a presentation and facilitated round table. Attendees are encouraged to bring best practices, tips, and the questions that keep them up at night to share with the group.
9:30 AM - 9:45 AM
9:45 AM - 11:00 AM
Internal/External Breakout Sessions
Speaker(s): Chris Armstrong, Sr. Outreach & Engagement Specialist, Seattle City Light, Jenni Lamarca, Public Education Programs Coordinator, Snohomish County PUD, Kevin Rolfe, Education Representative, Salt River Project, Dan Mitchell, Internal Communications Manager, Salt River Project, Denise Anderer, Business Applications & Projects Manager, Salt River Project
11:00 AM - 11:15 AM
11:15 AM - 12:00 PM
Open Roundtable Discussion
Ask any remaining questions that were not yet discussed and benefit from the wealth of knowledge and experience of the group.
12:00 PM - 1:00 PM
Hosted Networking Lunch and Planning for Next Steps
Catered lunch will be provided onsite as we discuss the agenda for the next Corporate Communications Forum.
Please contact the hotel directly at (800) 321-2211 to reserve your room. Identify yourself as being with Western Energy Institute (WEI)and use the discount code ‘WEI Corporate Communications’ to receive a special rate of $239 USD/night. This rate is guaranteed until January 6, 2020 or until the WEI room block is full.